The comprehensive email marketing audit allows us to discover the gaps and opportunities in your mailing strategy.
Based on an understanding of your business objectives and priorities, we develop a comprehensive 3 to 6 month email marketing plan that includes:
Ranker is a complete email marketing agency, so you don't have to look elsewhere for implementation. We deploy a top-notch team that will implement your mailing strategy based on best practices:
To be successful, your email marketing program requires continuous monitoring, evaluation and optimization.
Our team uses a comprehensive list of tools for data analysis, qualitative feedback, and test implementation.
For data analysis, we use heat mapping tools (Hotjar, CrazyEgg, etc.) and analytics platforms like Google Analytics. For qualitative feedback, we most commonly use Usability Hub.
For test implementation we use tools like Google Optimize, Optimizely, and VWO. However, we can also work with any tools you currently have implemented on your website.
Yes! We work well with any team of designers and developers to implement tests. However, we believe our strategies are most effective when the From the Future team handles the process from start to finish.
Using opportunity analysis to determine the value each test brings to your business, we can determine the ROI of a CRO program. We also provide an opportunity cost calculator so you can see how conversion rate optimization is impacting your business’s growth in real-time.
The key actions we target are determined by your business model and what you view as a valuable conversion. Some common key actions include: Purchases, Form submissions, Newsletter sign ups and Outbound link clicks.
However, we can target just about any key action our team identifies as a large opportunity to uncover value.